[py3] Ported django.utils.encoding.

* Renamed smart_unicode to smart_text (but kept the old name under
  Python 2 for backwards compatibility).
* Renamed smart_str to smart_bytes.
* Re-introduced smart_str as an alias for smart_text under Python 3
  and smart_bytes under Python 2 (which is backwards compatible).
  Thus smart_str always returns a str objects.
* Used the new smart_str in a few places where both Python 2 and 3
  want a str.